{"title":"Home page","description":null,"products":[{"product_id":"gnarly-peace-surfer","title":"Scars into Stars For Men","description":"\u003cp\u003e\u003cstrong\u003eYour Identity. Your Redemption. Your Story.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe Scars into Stars Gentlemen's T is a powerful declaration of transformation and identity in Christ. This premium tee tells the story of redemption – how God takes our pain, our wounds, and our battle scars and transforms them into something radiant and purposeful.\u003c\/p\u003e\n\n\u003cp\u003eFeaturing a striking 3D Identity graphic around a dark grey cross on the front and the bold message \"I found my Identity in Christ, He turned my scars into stars\" on the back, this tee makes a statement from every angle. It's designed for men who aren't ashamed of their story – because they know that every scar has been redeemed and transformed by the One who makes all things new.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eTHE MESSAGE:\u003c\/strong\u003e\u003cbr\u003e\n• Front: 3D Identity graphic around dark grey cross\u003cbr\u003e\n• Back: \"I found my Identity in Christ, He turned my scars into stars\"\u003cbr\u003e\n• Celebrates redemption and transformation\u003cbr\u003e\n• Reminder that your identity is found in Christ\u003cbr\u003e\n• Your scars tell a story of God's grace\u003cbr\u003e\n• Gentleman's style with eternal significance\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003ePREMIUM QUALITY:\u003c\/strong\u003e\u003cbr\u003e\n• 100% combed cotton jersey for exceptional softness\u003cbr\u003e\n• 185gsm mid-weight fabric\u003cbr\u003e\n• Semi-fitted cut for a modern, flattering fit\u003cbr\u003e\n• Classic crew neck with twin stitching\u003cbr\u003e\n• Contemporary, durable finish\u003cbr\u003e\n• Simplicity in style, depth in meaning\u003c\/p\u003e\n\n\u003cp\u003eThis isn't just a t-shirt – it's a testimony. When Christ came into your life, He didn't just cover your scars, He transformed them into stars. Your pain has purpose. Your story has power. Your identity is secure in Him. Wear this reminder with confidence, knowing that you are a new creation and your scars have become something beautiful.\u003c\/p\u003e","brand":"IDENTITY APPAREL","offers":[{"title":"Black \/ XS","offer_id":47004868739325,"sku":"WSTS57-STAR-MT-10","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ M","offer_id":47004868772093,"sku":"WSTS57-STAR-MT-11","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ S","offer_id":47004868804861,"sku":"WSTS57-STAR-MT-12","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ L","offer_id":47004868837629,"sku":"WSTS57-STAR-MT-13","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ XL","offer_id":47004868870397,"sku":"WSTS57-STAR-MT-14","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ 2XL","offer_id":47004868903165,"sku":"WSTS57-STAR-MT-15","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ 3XL","offer_id":47004868935933,"sku":"WSTS57-STAR-MT-16","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ 5XL","offer_id":47004869001469,"sku":"WSTS57-STAR-MT-18","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ XS","offer_id":47004869034237,"sku":"WSTS57-STAR-MT-19","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ M","offer_id":47004869067005,"sku":"WSTS57-STAR-MT-20","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ S","offer_id":47004869099773,"sku":"WSTS57-STAR-MT-21","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ L","offer_id":47004869132541,"sku":"WSTS57-STAR-MT-22","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ XL","offer_id":47004869165309,"sku":"WSTS57-STAR-MT-23","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ 2XL","offer_id":47004869198077,"sku":"WSTS57-STAR-MT-24","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ 3XL","offer_id":47004869230845,"sku":"WSTS57-STAR-MT-25","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ 5XL","offer_id":47004869296381,"sku":"WSTS57-STAR-MT-27","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Gray \/ XS","offer_id":47004869329149,"sku":"WSTS57-STAR-MT-28","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Gray \/ M","offer_id":47004869361917,"sku":"WSTS57-STAR-MT-29","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Gray \/ S","offer_id":47004869394685,"sku":"WSTS57-STAR-MT-30","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Gray \/ L","offer_id":47004869427453,"sku":"WSTS57-STAR-MT-31","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Gray \/ XL","offer_id":47004869460221,"sku":"WSTS57-STAR-MT-32","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Gray \/ 2XL","offer_id":47004869492989,"sku":"WSTS57-STAR-MT-33","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Gray \/ 3XL","offer_id":47004869525757,"sku":"WSTS57-STAR-MT-34","price":49.95,"currency_code":"AUD","in_stock":true},{"title":"Gray \/ 5XL","offer_id":47004869591293,"sku":"WSTS57-STAR-MT-36","price":49.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/0445\/9773\/files\/identitybackcafe.png?v=1751441728"},{"product_id":"41-identity-victory-boxed-t","title":"41 Identity Victory Boxed T","description":"\u003cp\u003e\u003cstrong\u003eVarsity Vibes. Victory Message. Premium Quality.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eOur 41 Identity Victory Boxed T is one of our most popular styles, and it's easy to see why. This varsity-inspired oversized box tee combines on-trend streetwear styling with a powerful message of breakthrough and hope. Designed and printed right here in Australia, it's built for those who want to make a statement with both their style and their faith.\u003c\/p\u003e\n\n\u003cp\u003eThe heavyweight 265gsm brushed cotton gives this tee a premium, substantial feel that's perfect for summer evenings and cooler days. The modern oversized box cut delivers that relaxed, contemporary fit everyone's after – it's the kind of piece you'll reach for again and again.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003ePREMIUM FEATURES:\u003c\/strong\u003e\u003cbr\u003e\n• 265gsm heavyweight brushed cotton – thick, soft, and built to last\u003cbr\u003e\n• Oversized box cut for a modern, relaxed fit\u003cbr\u003e\n• Varsity-style design with bold graphics\u003cbr\u003e\n• Custom made exclusively for Identity Apparel\u003cbr\u003e\n• Designed and printed in Australia\u003cbr\u003e\n• Perfect weight for layering or wearing solo\u003cbr\u003e\n• Contemporary streetwear aesthetic\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eTHE MEANING BEHIND 41:\u003c\/strong\u003e\u003cbr\u003e\nIn Scripture, 41 represents the breakthrough that comes right after a season of trial. It's the turning point, the new beginning, the moment everything changes:\u003c\/p\u003e\n\n\u003cp\u003e• It rained for 40 days and 40 nights. Day 41, the rain stopped.\u003cbr\u003e\n• Moses hid in the desert for 40 years. Year 41, God called him to rescue Israel.\u003cbr\u003e\n• Moses was on the mountain 40 days. Day 41, he received the Ten Commandments.\u003cbr\u003e\n• The Israelites wandered 40 years. Year 41, they entered the Promised Land.\u003cbr\u003e\n• Goliath taunted Israel for 40 days. Day 41, David slew him.\u003cbr\u003e\n• Jonah preached to Nineveh for 40 days. Day 41, God relented from judgment.\u003cbr\u003e\n• Jesus fasted and was tempted 40 days. Day 41, the devil fled.\u003cbr\u003e\n• After His resurrection, Jesus appeared for 40 days. Day 41, He ascended to Heaven.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDon't quit. Don't give up at 40. Your 41 is coming.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe rain will stop. The giant will fall. You will enter your promised land. Wear this victory with style, and carry the message that breakthrough is on the way.\u003c\/p\u003e","brand":"IDENTITY APPAREL","offers":[{"title":"Black \/ L","offer_id":47212240273661,"sku":"BTVARC-1","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ S","offer_id":47212240306429,"sku":"BTVARC-2","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ M","offer_id":47212240339197,"sku":"BTVARC-3","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ XL","offer_id":47212240371965,"sku":"BTVARC-4","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ 2XL","offer_id":47212240404733,"sku":"BTVARC-5","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"Black \/ 3XL","offer_id":47212240437501,"sku":"BTVARC-6","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ L","offer_id":47212240470269,"sku":"BTVARC-7","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ S","offer_id":47212240503037,"sku":"BTVARC-8","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ M","offer_id":47212240535805,"sku":"BTVARC-9","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ XL","offer_id":47212240568573,"sku":"BTVARC-10","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ 2XL","offer_id":47212240601341,"sku":"BTVARC-11","price":59.95,"currency_code":"AUD","in_stock":true},{"title":"White \/ 3XL","offer_id":47212240634109,"sku":"BTVARC-12","price":59.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/0445\/9773\/files\/Mens41Models-VarcityBlackMale.png?v=1770800884"},{"product_id":"identity-new-creation-hoodie-warmest-yet","title":"Identity New Creation Hoodie (warmest yet)","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan id=\"en-NIV-28895\" class=\"text 2Cor-5-17\"\u003eOversized Premium Hoodie\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan id=\"en-NIV-28895\" class=\"text 2Cor-5-17\"\u003e2 COR 5:17\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan id=\"en-NIV-28895\" class=\"text 2Cor-5-17\"\u003eTherefore, if anyone is in Christ, the new creation has come:The old has gone, the new is here!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"text 2Cor-5-17\"\u003eThis verse represents the transformation found in Christ, our new life given to us by the sacrifice of God's only son. 2 Corinthians 5:17 is the foundation of our IDENTITY Brand. Our new Toasty warm hoodie represents this with the Identity brand and verse reference on the front and the verse in its entirety on the back. It is a subtle statement and reminder of what Christ has done in our lives.\u003c\/span\u003e\u003cspan class=\"text 2Cor-5-17\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"text 2Cor-5-17\"\u003e360gsm - 80%Cotton\/20% rPET Fleece.\u003cbr\u003e• Premium heavy weight CVC Fleece fabric, offers comfort and durability.\u003cbr\u003e• Cotton for softness \u0026amp; breathability.\u003cbr\u003e• rPET (recycled polyester) for added strength, also helps reduce environmental impact.\u003cbr\u003e• Oversized fit provides a roomy, relaxed feel for maximum comfort.\u003cbr\u003e• Hooded Design adds extra protection against the elements.\u003cbr\u003e• Double Self-fabric hood with no drawcord.\u003cbr\u003e• Drop shoulder with set in sleeves offers good mobility and comfort.\u003cbr\u003e• Elasticized 2X2 rib hem and cuffs.\u003cbr\u003e• Large Kangaroo pocket.\u003cbr\u003e• UPF 50+\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"text 2Cor-5-17\"\u003eThis hoodie is on trend, super warm and looks great! get in now while stocks last \u003c\/span\u003e\u003c\/p\u003e","brand":"New Identity Apparel","offers":[{"title":"Navy \/ L","offer_id":47304604090621,"sku":"FL102corUNI-1","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ XS","offer_id":47304604123389,"sku":"FL102corUNI-2","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ S","offer_id":47304604156157,"sku":"FL102corUNI-3","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ M","offer_id":47304604188925,"sku":"FL102corUNI-4","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ XL","offer_id":47304604221693,"sku":"FL102corUNI-5","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ 2XL","offer_id":47304604254461,"sku":"FL102corUNI-6","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ 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2XL","offer_id":47304605729021,"sku":"FL102corUNI-51","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Wallnut \/ 3XL","offer_id":47304605761789,"sku":"FL102corUNI-52","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Wallnut \/ 4XL","offer_id":47304605794557,"sku":"FL102corUNI-53","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Wallnut \/ 5XL","offer_id":47304605827325,"sku":"FL102corUNI-54","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"White Marl \/ L","offer_id":47304605860093,"sku":"FL102corUNI-55","price":92.0,"currency_code":"AUD","in_stock":true},{"title":"White Marl \/ XS","offer_id":47304605892861,"sku":"FL102corUNI-56","price":92.0,"currency_code":"AUD","in_stock":true},{"title":"White Marl \/ S","offer_id":47304605925629,"sku":"FL102corUNI-57","price":92.0,"currency_code":"AUD","in_stock":true},{"title":"White Marl \/ M","offer_id":47304605958397,"sku":"FL102corUNI-58","price":92.0,"currency_code":"AUD","in_stock":true},{"title":"White Marl \/ XL","offer_id":47304605991165,"sku":"FL102corUNI-59","price":92.0,"currency_code":"AUD","in_stock":true},{"title":"White Marl \/ 2XL","offer_id":47304606023933,"sku":"FL102corUNI-60","price":92.0,"currency_code":"AUD","in_stock":true},{"title":"White Marl \/ 3XL","offer_id":47304606056701,"sku":"FL102corUNI-61","price":92.0,"currency_code":"AUD","in_stock":true},{"title":"White Marl \/ 4XL","offer_id":47304606089469,"sku":"FL102corUNI-62","price":92.0,"currency_code":"AUD","in_stock":true},{"title":"White Marl \/ 5XL","offer_id":47304606122237,"sku":"FL102corUNI-63","price":92.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/0445\/9773\/files\/ArtistlyDesign_-ml9d095f-de77-7162-9331-0f901a9d966e.png?v=1774417763"},{"product_id":"identity-new-creation-hoodie-warmest-yet-copy","title":"Mens dentity New Creation Hoodie (warmest yet)","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan id=\"en-NIV-28895\" class=\"text 2Cor-5-17\"\u003eOversized Premium Hoodie\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan id=\"en-NIV-28895\" class=\"text 2Cor-5-17\"\u003e2 COR 5:17\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan id=\"en-NIV-28895\" class=\"text 2Cor-5-17\"\u003eTherefore, if anyone is in Christ, the new creation has come:The old has gone, the new is here!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"text 2Cor-5-17\"\u003eThis verse represents the transformation found in Christ, our new life given to us by the sacrifice of God's only son. 2 Corinthians 5:17 is the foundation of our IDENTITY Brand. Our new Toasty warm hoodie represents this with the Identity brand and verse reference on the front and the verse in its entirety on the back. It is a subtle statement and reminder of what Christ has done in our lives.\u003c\/span\u003e\u003cspan class=\"text 2Cor-5-17\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"text 2Cor-5-17\"\u003e360gsm - 80%Cotton\/20% rPET Fleece.\u003cbr\u003e• Premium heavy weight CVC Fleece fabric, offers comfort and durability.\u003cbr\u003e• Cotton for softness \u0026amp; breathability.\u003cbr\u003e• rPET (recycled polyester) for added strength, also helps reduce environmental impact.\u003cbr\u003e• Oversized fit provides a roomy, relaxed feel for maximum comfort.\u003cbr\u003e• Hooded Design adds extra protection against the elements.\u003cbr\u003e• Double Self-fabric hood with no drawcord.\u003cbr\u003e• Drop shoulder with set in sleeves offers good mobility and comfort.\u003cbr\u003e• Elasticized 2X2 rib hem and cuffs.\u003cbr\u003e• Large Kangaroo pocket.\u003cbr\u003e• UPF 50+\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"text 2Cor-5-17\"\u003eThis hoodie is on trend, super warm and looks great! get in now while stocks last \u003c\/span\u003e\u003c\/p\u003e","brand":"New Identity Apparel","offers":[{"title":"Navy \/ L","offer_id":47320085168381,"sku":"FL102corUNI-1","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ XS","offer_id":47320085201149,"sku":"FL102corUNI-2","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ S","offer_id":47320085233917,"sku":"FL102corUNI-3","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ M","offer_id":47320085266685,"sku":"FL102corUNI-4","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ XL","offer_id":47320085299453,"sku":"FL102corUNI-5","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ 2XL","offer_id":47320085332221,"sku":"FL102corUNI-6","price":88.9,"currency_code":"AUD","in_stock":true},{"title":"Navy \/ 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